The Takeaways:

  • Radical Broccoli was founded by two Norwegian sisters, Susanne and Anette Bastviken, three years ago with a mission to spread environmental awareness, protect Mother Earth, and heal our oceans.
  • Anette and Susanne are helping lead the eco-friendly movement through environmental awareness, consulting, communications, and advising.
  • Radical Broccoli provides tips, advice, and educational information about everything eco-friendly! Topics include recycling, green beauty, up-to-date research on environmentalism, and sustainability.

Three years ago, two powerhouse sisters in Norway, Anette and Susanne Bastviken, founded the eco-conscious company, Radical Broccoli. These two women are dedicated to protecting Mother Earth and her children through environmental awareness, consulting, communications, and advising. They work closely with the Norwegian lifestyle magazine, Dailystory, the Nordic Ocean Watch, and are members of the Ethical Writers and Creatives coalition.

Anette and Susanne are on a mission to walk-the-walk when it comes to environmental protection and education, and in my opinion, they’re definitely crushing this goal.

Their website covers everything from plant-based foods and recipes, creating sustainable habits, purchasing used-clothing, eco-friendly products, green beauty and wellness, new research on environmentalism and sustainability, highlighting companies and individuals that are leading the pack in green living, recycling, and minimal waste lifestyles.

During our podcast interview, Anette and Susanne discussed their business strategies, future goals for Radical Broccoli, and the obstacles they’ve had to overcome. Their company has experienced rapid growth in the past few years, and they credit their success to advice their grandmother gave them when they were young, “Always aim for the best.” It’s obvious these two women have taken this piece of advice to heart and applied it to Radical Broccoli’s business model.

Anette and Susanne left with us with parting advice to motivate others who may feel hesitant to start their own green companies:

“Do it, and don’t let fear stop you from doing what you love. It’s only going to inspire others to do the same.”

It was a pleasure conversing with these two innovative, radiant women, and I genuinely love following them on social media. They have a unique way of bringing a light, playful energy to the world of environmentalism, which can be a disheartening topic. For that, I sincerely thank them both.

I hope you take a few minutes to listen to this week’s podcast, or you can watch the full episode here. Check out Radical Broccoli’s website for tips, advice, and educational content, and make sure to follow them on Instagram and Facebook!

Anette is the founder of the podcast, «På krigsstien». She has worked for the EAT Foundation, the Norwegian Armed Forces, and The Norwegian Atlantic Committee. She has volunteered with the Norwegian Red Cross, and Women in War and International Politics (WIWIP). She holds an M.A. in War Studies from King’s College, London. Anette loves hiking, yoga, and has recently fallen for surfing.

Susanne has worked for the EAT Foundation, A.T. Kearney, and the United Nations Development Program (UNDP). She has been involved with the CBS Model United Nations and the Association of Norwegian Students Abroad, and has volunteered at Ryes Café. Susanne holds an M.Sc. in Business and Administration from Copenhagen Business School. She likes all things related to water and photography.